Our Blog

Keep up to date with new developments at BellyFlop TV HQ

The Importance Of Storytelling

Posted 3rd April 2020
by Mark Robinson

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Today I am going to talk to you about stories and the importance of telling your story if you want to engage prospective clients in your product or service. This has been inspired by a LinkedIn post I saw this morning where someone shared how they got to be in the position they are in today.  Why Stories? Since time began we have been telling stories.  The first caveman will have learned that sitting in the sun all day gave a pleasant warm feeling but the after effects (or sunburn) were not so pleasant so would have shared his experiences...
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Every little helps…

Posted 30th March 2020
by Jonathan Robinson

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Hello it's Jonathan. I've found myself at home and not working- not from choice but circumstances. So I've done all I know, which is to make video. It's quite likely you are reading this whilst also at home unexpectedly, uncertain how long we'll be in this situation. I feel that too, so I've spent my first week 'off' making films supporting my customers in a way I can, without risking the situation of being in close contact with them. I've been busy. So far I've made 11 films, and you can see them all here: https://www.bellyflop.tv/social_media_short_video_clips/ Any customers who have a...
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Time & Light – Get It Right!

Posted 26th March 2020
by Mark Robinson

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Hello! If you have been following this short series of blogs then by now hopefully you have picked up some good tips on how to create your own content. If you have been experimenting then I am sure you are already starting to see what works for you and what doesn't. Remember I blogged about the kit I used here and in the following blog I mentioned making sure you get your setting right by checking your behind, hopefully you found those useful. In this blog I am talking a little about lighting. Now before your shoulders drop in defeat...
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Check your behind!

Posted 24th March 2020
by Mark Robinson

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OK so I'm going to fess up, this isn't about my behind, I hear sighs of relief... or is that moans of disappointment? No this is the next instalment sharing tips around creating your own video content for social media.  If you missed it then take a look at the last post, in this one I share details of the kit I used to get started with video blogging. In todays post I want to talk about what's behind you, (I'm trying hard to silence the panto voice in my head)! Before you next create a video then just before...
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Hello! In case you didn't see it I made my first ever video post this week after realising I have become my Dad! I had started off down the 'do as I say not as I do' route. 😱  I often tell people not to worry about being on video.  Your contacts (the people most likely to see your post) have probably already seen you looking less than perfect as you arrive at a meeting damp and dishevelled after walking across the car park just as the heavens have opened or alternatively, red faced and breathless as you've had to race...
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Coronavirus And The Global Toilet Roll Frenzy

Posted 14th March 2020
by Mark Robinson

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TOILET ROLL! Who would have thought in today’s day and age that the humble bog roll would become one of the most sought after items in countries around the world?  Why and how did this happen? Might I be as bold as to suggest it’s due (in part at least) to the power of video! Before you read on I’d like to highlight that I am not trivialising Coronavirus. I’m sympathetic to those affected (as I presume I may be at some point), I’m merely musing the seemingly frenzied actions of sheeple.   Did you see this viral video a...
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The Masked Singer: Keeping it Secret.

Posted 2nd February 2020
by Jonathan Robinson

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How have 'The Masked Singer' kept the singers that are revealed a secret, when it's a pre-recorded show? I must admit, I wouldn't normally watch talent shows but I was curious about how 'The Masked Singer', when pre-recorded, manages to stop the audience revealing on social media who is behind the masks. The crew, talent panel, presenter and performers themselves will all be under the strictest of contracts not to reveal any confidential information. But the studio audience on the over hand are not as easy to control (hence the #strictlyspoilers you get on Twitter late on a Saturday evening)....
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Making It ‘Feel’ Like TV

Posted 17th January 2020
by Jonathan Robinson

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Most video producers want their content to be as professional as possible. We want ours to feel as professional as a TV programme. I’ve done broadcast TV for over 20 years, and when I started Bellyflop in 2008, online video was little more than random short films on YouTube. It was quite rare for businesses to use it to communicate, apart from epic corporate films made every five years to show at trade conferences. So, we use editorial and design that are commonplace on TV. In a quick nutshell these are: Flattering Shots: Interviews where the subject is looking as...
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Clear Brief = Great video

Posted 14th January 2020
by Jonathan Robinson

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Video making should be an enjoyable process! The most successful video projects are the ones with the clearest briefs. By successful I don’t just mean the video achieved what it set out to do, but also the video-making process has gone well and been stress free too. Bellyflop enjoy working with third sector customers. One of the reasons is as the budget they have for a video has often been approved by a funding bid or detailed proposal of some sort, the aim and message of the project is quite clear; not just the objectives but even the design details...
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Blogposts: Are they effective?

Posted 13th December 2019
by Caitlin McLaren

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Blogposts can take up a lot of time as they take planning, reviewing and scheduling. So is it worth your time and what benefits do they bring to your business?  Drive Traffic To Your Website This is your opportunity to get creative with your content and add some personality to your business. By spending time on creating a blogpost, you can add links to further parts of the website which will take the customer on a user journey through your website and give them an opportunity to explore your business. You can also make external links to your social media...
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