It’s the big question… How much does a video cost to get made?
After eight years in business and 1,600 films under our belt I believe we have got our prices right in offering great value at a fair price (all part of our company values) with a refined customer ‘journey’ to make the filming experience easy.
Some enquiries are basically ‘what’s the cheapest price you will do a film for’. (Alarm bells ring when people use the word cheap- this is why). If a decision is being made solely on the lowest price possible then we will never be chosen compared to someone who works out of their bedroom with no overheads such as an office, professional insurances and an extensive equipment portfolio.
For a film shoot it is £280 + VAT for a filming session up to 4 hours, or £420 + VAT for a full day (around 8 hours).
The other main cost is editing – usually the amount of time spent filming is equal to the amount of editing time. This is £190 + VAT per half day (4 hours).
To do a project of a half day / 4 hours of filming (£280 + VAT) and a half day / 4 hours of editing (£190 + VAT) is a total of £470 + VAT.
We also have a ‘non-profit’ rate for third sector (charity / volunteer / social group) customers. This is £280 + VAT per full day of filming and editing. Examples of films for third sector can be seen here.
There are four other potential costs – travel, voiceover, custom music and graphics.
Travel costs outside the ten Greater Manchester Council regions is 35 pence a mile. So as an example a return trip to Birmingham is £59 + VAT.
The above video is an audio interview with voice artist Andy Hoyle.
The above is examples of graphics we have had made for customers.
Animated graphics are £50 + VAT for a short 5-10 second sequence (here are some examples) but regular captions and full screen static graphics are part of the edit costs.
Finally, we can ask a composer to create unique custom made music at £60 + VAT per track. A video usually requires a different track every 60 seconds to keep the video moving along. We typically use copyright free music at no cost to the customer unless they specify otherwise.
We aim to make our prices clear, just like every video is different so is every budget. Most of our film projects cost between £470 and £760 + VAT but one filming and edit session doesn’t necessarily result in one video, it could be a few (which means the total cost may be split in two, three or more)
Other ‘add-ons’ included at no extra cost are photography, brainstorming ideas before filming, and help with filming schedules. Our work is insured every step of the way with contingencies in place in case of equipment failure or staff illness. We can provide risk assessments too but, most importantly you are buying in to over 25 years professional and broadcast video-making experience.
Author: Jonathan Robinson founded Bellyflop.tv in 2008, and started film making as a 14 year old and has now made films, broadcast TV and website video for 28 years. Jonathan is a YouTube expert using the platform since its inception in the UK in 2006.